In today’s competitive real estate and automotive industries, professionals need more than just a website or social media page—they need a community-driven education platform to engage prospects, educate clients, and build long-term relationships.
Skool is an all-in-one community, course, and event platform that allows real estate agents and car sales professionals to educate their clients, improve lead engagement, and even generate passive income through memberships or affiliate marketing (like AcquiCredit).
But is Skool worth it? And how does it compare to alternatives like Kajabi, Teachable, or Patreon?
This Skool review will cover:
✅ Key Skool features that real estate agents and auto sales pros can use to educate and engage clients
✅ Skool pricing and whether it’s better than Kajabi, Teachable, or Patreon
✅ Is Skool free? (Spoiler: It offers a free trial, but not a free plan)
✅ How Skool can generate extra revenue through memberships and affiliate programs
By the end, you’ll have a clear answer on whether Skool is the right platform for you.
What is Skool?
Skool is a community-first platform designed to combine education and engagement in a distraction-free environment. Unlike Facebook Groups (which are cluttered with ads) or traditional course platforms (which can feel impersonal), Skool integrates:
🔹 A Forum-Like Community: Members can post, comment, and engage in real-time discussions.
🔹 Online Courses: Organize lessons and materials for structured learning.
🔹 Live Events & Calendar: Schedule webinars, Q&As, and coaching sessions.
🔹 Gamification (Levels & Leaderboards): Members earn points for participation, increasing engagement.
🔹 Mobile App & Notifications: Ensures members stay connected and active.
For real estate agents and car sales professionals, Skool can serve as an exclusive client education hub, where you teach prospects about home buying, car financing, or credit improvement, ultimately boosting conversions and referrals.
Example Use Case:
Imagine a real estate agent creating a “First-Time Homebuyer” course with videos, checklists, and live Q&A sessions. Clients join the Skool group, engage in discussions, and build trust before ever stepping into an office.
Is Skool Free?
No, Skool is not free, but it offers a 14-day free trial for new users.
After the trial, Skool pricing is $99 per month per community with unlimited members and courses. Unlike platforms that have tiered pricing, Skool keeps it simple—one plan, one price.
💡 Skool vs Patreon Pricing: Patreon takes a cut of your earnings (8-12%), whereas Skool lets you keep 100% of what you earn.
Skool Review: Features for Real Estate & Car Sales Pros
1. Community-Based Learning (Better Than Facebook Groups)
Unlike Facebook Groups (which show unrelated ads and distractions), Skool provides a focused, ad-free learning space where clients can ask questions about home buying, car financing, and credit repair.
🔹 Organized Discussions: Separate topics (e.g., “Home Loan Tips” or “Auto Loan Myths”)
🔹 Private or Public Groups: Keep it exclusive for clients or open it up for lead generation
🔹 Direct Messaging: Stay in touch with engaged clients
Why It’s Great: Clients get answers quickly, building trust and loyalty.
2. Course Hosting (No Need for Kajabi or Teachable!)
Skool lets you create structured courses without needing Kajabi or Teachable.
✅ Unlimited Courses & Lessons
✅ Drag-and-Drop Course Builder
✅ Embed Videos, PDFs, and Worksheets
💡 Example: A car dealership could offer a “Smart Car Buying” course covering financing, maintenance, and trade-in strategies. Clients go through the content at their own pace, building confidence before purchase.
3. Live Events & Q&A Sessions
Skool’s built-in event calendar lets you host live webinars, credit workshops, or Q&A sessions to nurture leads and answer pressing client questions.
🔹 Automatic Event Reminders (email + app notifications)
🔹 Zoom/YouTube Integration for seamless video calls
💡 Example: Host a monthly credit repair workshop inside your Skool group, helping potential clients qualify for financing sooner.
4. Gamification & Member Engagement
Skool motivates clients to stay engaged through:
🏆 Points & Leaderboards – Reward top contributors
📈 Leveling System – Clients unlock premium content as they participate
🔔 Push Notifications – Keeps members coming back
💡 Why It Works: An engaged client is a loyal client.
Skool vs. Kajabi – Which Is Better for Online Courses & Community?
| Feature | Skool | Kajabi |
|---|---|---|
| Best For | Community-First Learning | Course Selling & Funnels |
| Pricing | $99/month | $149–$399/month |
| Community Features | ✅ Yes (built-in) | ⚠️ Limited (Add-on) |
| Courses | ✅ Unlimited, simple setup | ✅ Advanced, but complex |
| Email Marketing | ❌ No | ✅ Yes (Automation) |
| Sales Funnels | ❌ No | ✅ Yes |
| Ease of Use | ✅ Beginner-friendly | ⚠️ Steep learning curve |
Skool Pros vs. Kajabi Pros:
✅ Why Skool is Better:
1️⃣ Better for Engagement – Kajabi has a “community add-on,” but it feels secondary to its core purpose (selling courses). Skool’s community is integrated from the start, keeping users active and participating.
2️⃣ Simpler Pricing – Kajabi’s cheapest plan starts at $149/month and limits features. Skool is $99/month, all-inclusive.
3️⃣ Gamification Features – Skool levels up engagement with leaderboards, progress tracking, and participation rewards, which Kajabi lacks.
4️⃣ Easier for Beginners – Kajabi requires more setup, technical skills, and integrations to work smoothly. Skool is plug-and-play.
❌ Why Kajabi is Better:
1️⃣ Advanced Course Features – Kajabi offers certificates, quizzes, and content dripping, which Skool does not (yet).
2️⃣ Sales Funnels & Email Automation – If you need a full digital marketing suite, Kajabi includes email campaigns, landing pages, and automated sales funnels.
3️⃣ Custom Branding & Website Building – Kajabi lets you fully design your site, while Skool has a pre-set look (you can only customize the banner, colors, and logo).
🏆 Final Verdict – Skool vs. Kajabi
- If you want a thriving, engaged community, Skool is better.
- If you’re focused on selling structured courses & marketing automation, Kajabi is better.
💡 Final Verdict: If you need email marketing & sales funnels, Kajabi is better. But if you want community-driven learning, Skool wins.
Skool vs. Teachable – Which Is Better for Course Creators?
| Feature | Skool | Teachable |
|---|---|---|
| Best For | Community + Courses | Standalone Course Sales |
| Pricing | $99/month | $39–$119/month |
| Community Features | ✅ Yes (Engaging) | ⚠️ Limited |
| Course Setup | ✅ Drag-and-drop | ✅ Advanced |
| Quizzes & Certificates | ❌ No | ✅ Yes |
| Transaction Fees | ❌ None | ❌ Yes (5% on Basic Plan) |
Skool Pros vs. Teachable Pros:
✅ Why Skool is Better:
1️⃣ Built-in Community = More Engagement – Teachable only offers a basic comment section, whereas Skool fosters real interaction through discussions and gamification.
2️⃣ Unlimited Courses & No Transaction Fees – Teachable charges 5% per sale on the Basic plan ($39/month), while Skool takes 0% commission.
3️⃣ More than Just a Course Platform – Skool includes community forums, live event scheduling, and engagement tracking, whereas Teachable focuses only on course sales.
❌ Why Teachable is Better:
1️⃣ More Advanced Course Features – Teachable offers quizzes, certificates, and student progress tracking.
2️⃣ Lower Starting Price ($39/month) – If you just need a basic course platform, Teachable is cheaper upfront.
3️⃣ More Payment Flexibility – Skool requires Stripe; Teachable integrates PayPal and other options.
🏆 Final Verdict – Skool vs. Teachable
- Want a course + community? → Skool wins.
- Just need a standalone course platform? → Teachable wins.
💡 Final Verdict: Skool is better for client engagement. If you only want to sell one-off courses, go with Teachable.
Skool vs. Patreon – Which Is Better for Memberships & Content Monetization?
| Feature | Skool | Patreon |
|---|---|---|
| Best For | Community-Based Learning | Fan Support & Subscriptions |
| Pricing | $99/month | 8–12% Revenue Cut |
| Community Features | ✅ Yes | ⚠️ Limited (Only posts) |
| Courses | ✅ Yes | ❌ No |
| Earnings Control | ✅ 100% Yours | ❌ Patreon Takes a % |
| Monetization | ✅ Courses & Memberships | ✅ Subscriptions |
Skool Pros vs. Patreon Pros:
✅ Why Skool is Better:
1️⃣ You Keep 100% of Your Money – Patreon takes 8-12% of revenue; Skool does not.
2️⃣ More Structured Learning – Skool allows courses, Q&A forums, and event scheduling, while Patreon is just a post feed.
3️⃣ Better for Professional Services – Patreon is great for creators & artists, but not ideal for professionals educating clients on real estate, car buying, or credit.
❌ Why Patreon is Better:
1️⃣ No Upfront Costs – Skool is $99/month, while Patreon is free to start (they take a cut later).
2️⃣ Better for Simple Memberships – If you want exclusive content access, Patreon is easier.
🏆 Final Verdict – Skool vs. Patreon
- If you want a real community with educational tools, Skool is the clear winner.
- If you just want to monetize content with no upfront cost, Patreon is fine.
💡 Skool vs Patreon for Beginners: If you just want a low-cost way to monetize content, Patreon is fine. But if you need structured courses, community, and 100% revenue ownership, Skool is better.
Final Verdict: Is Skool Worth It?
✅ For real estate agents & car sales professionals, Skool is a game-changer. It combines client education, community engagement, and monetization tools in one platform.
Who Should Use Skool?
✔️ Realtors looking to educate first-time buyers
✔️ Auto sales pros wanting to guide customers through financing
✔️ Credit repair specialists offering membership-based coaching
💡 Try Skool for Free: Visit Skool.com for a 14-day trial and see how it transforms your business.